MARC CAIN THE SKY IS THE LIMIT
CREATIVE DIRECTOR | Rebecca Rupcic |
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DOP | Frederick Gomoll & Julia Schlingmann |
FILM DIRECTOR | Caro Weller |
PROFASHIONAL | Concept, Production, Post-Production |
The sky is the limit: This was the motto of Marc Cain’s first virtual Fashion Show.
This time around, the new collections were premiered differently: Not as a classic Fashion Show during Berlin Fashion Week, but as a digital film streamed on YouTube Premiere. The light-flooded, ultra-modern Marc Cain headquarters at the Bodelshausen production site set the perfect architectural stage for a new form of fashion show experience .
PROFASHIONAL created and produced this first virtual fashion Show for Marc Cain.